Mar, 2025A Logo in Motion
Precision, movement, and balance – the essence of The Institute, now captured in a brand-new wordmark. Founded by Sebastian Carnefeldt, The Institute takes a holistic approach to sports injuries and pain, breaking away from the sterile clinic aesthetic. Neumeister has developed a custom wordmark inspired by motion, where the letterforms shift and realign naturally. It’s more than just a logo – it’s the first step in shaping a brand built for performance.