Our services
Brand Logic
Strategic thinking with a creative flourish to build purpose-driven brands that change lives and livelihoods for the better.
Research & Insights
Understanding the current performance of your brands. Uncovering what customers really need from you. Identifying white spaces in the market for long-term impact.
Vision & Purpose
Defining the raison d’être for your brands. How are you changing the world? How are you disrupting markets and industries? How are you touching the lives of people you serve?
Positioning & Personality
Defining what makes your brands the one and only in the marketplace. Determining how to come across, what to say, and how to say it.
Nomenclature & Naming
Creating brand naming systems for your portfolio across product lines, service offerings, and value segments. Identifying distinctive brand names that are not only legally viable but also highly relevant and evocative.
Guidelines & Playbooks
Crafting principles, rules, guidelines, and playbooks for expressing your brands across physical, digital, spatial, and human touchpoints in the end-to-end customer journey.
Architecture & Portfolio Strategy
Determining smart ways to organise all your brands across customer segments, value segments, products, services, and components/ingredients.
Brand Magic
Immersive, multi-sensory design solutions that work wonders for brands wishing to stand out in a sea of sameness.
Storytelling
Crafting & dramatizing stories that bring your brand vision & strategy to life internally and externally.
Visual Identity
Creating cohesive design systems for the look and feel of your brand across all touchpoints in the end-to-end customer journey.
Verbal Identity
Creating clear and concise guidelines for the voice and language of your brand across all touchpoints in the end-to-end customer journey.
Packaging Design
Creating brand-centric, story-led packaging solutions for the end-to-end product and customer lifecycle.
Digital Design (UX/UI Design)
Creating brand-centric, story-led design solutions for digital touchpoints in the end-to-end customer journey (such as websites, social media, marketing campaigns, and digital products).
3D Design
Creating brand-centric, story-led design solutions for physical & spatial touchpoints in the end-to-end customer journey (such as pop-up stores, exhibits, events, and artifacts).
Brand Activation
Strategic planning, quality assurance and tactical support to implement, launch and activate new branding solutions across multiple markets, channels and touchpoints.
Implementation
Planning and supervising implementation – from production to roll out – of new design solutions (such as visual identities, packaging, digital touchpoints, etc.).
Activation
Planning and devising go-to-market activities for new/revamped brands, including how to generate brand buzz and engage with influencers and fans.
We understand the significance of design and how it can define a brand or product. Sometimes, a revision is all that’s needed.
So we start at the beginning by breaking down the existing design to examine the importance of each individual component. This method ensures a solid foundation for a revision that remains loyal to the brand’s legacy, but also aspires to something new. An understated update.
We learn about a brand’s background through Revision. Evolution is about taking it a step further.
The perception of a brand’s visual expression changes in time with the world around it. In Evolution, we take this transformation seriously as we explore where the brand is going and what tomorrow will look like.
Always keeping in mind where it came from.
Revolution is a big word. But at this stage in the process, it’s our duty to think big. If Revision is about challenging the status quo and Evolution is about challenging the brief, then Revolution is about challenging ourselves.
And we do it with a design solution that is not only unexpected, but surprisingly obvious, too.
Neumeister by numbers
Established
Clients
Brand strategies
Names
Identities
Packaging Design
Our team
Our Culture
We're in it together
We believe in the power of the individual and on the strength of the team. At Neumeister we cultivate an environment that encourages collaboration and also supporting each person's individual growth.
Creativity requires order, not chaos
We work with well-defined routines and thoughtfully designed and proven processes. Once all the fundamentals are in place, we can unleash the full potential of our creativity.
Think bigger
Big can always be bigger. Bold can always be bolder.
Innovation is the key to unlocking boundless creativity. At Neumeister, we're champions of wild, fearless, and surprising ideas.
Make a positive impact
With a positive mindset, we build strong and trusting relationships. The chemistry and confidence between us and our clients are crucial for creating great results.
Work hard, stay humble
We do great work. We win awards. We deliver results. But we do it together. At Neumeister, there's no room for big egos but plenty of space for shared pride in what we achieve.